The Roof Manager platform

Roofing Software Platform for ContractorsFrom lead to paid, run the whole job in one workspace.

Roof Manager connects roof measurement reports, a roofing CRM, the Instant Estimator, estimates and proposals, invoicing and payments, and job scheduling — so a customer's job is measured, quoted, scheduled and paid in one place.

  • 2 free reports, no credit card
  • Then $10 CAD a report
  • CRM, proposals and invoicing included

How the roofing software fits together.

The same job moves through Roof Manager without being recreated in separate tools. Each step adds to one record — nothing is exported, retyped or re-attached between them.

  1. 01

    Lead

    Google Ads lead form · Instant Estimator · manual entry

    Adds to the record

    • + Name & phone
    • + Property address
    • + Lead source
  2. 02

    Measurement

    Roof measurement report

    Adds to the record

    • + Roof area & pitch
    • + Edge lengths
    • + Material list
  3. 03

    Estimate / Proposal

    “Build from Report”

    Adds to the record

    • + Line items & price
    • + Viewed · signed
  4. 04

    Customer + Job

    CRM board · Google Calendar

    Adds to the record

    • + Job, on acceptance
    • + Stage & rep
  5. 05

    Invoice / Payment

    “From Proposal” · Square

    Adds to the record

    • + Invoice & balance
    • + Paid status
  6. 06

    Accounting / Follow-up

    QuickBooks Online export · customer timeline

    Adds to the record

    • + Sent to QuickBooks
    • + Customer history

Field names are examples of what each step records.See how a report is made, step by step →

What you get, and what you pay for.

Core Roof Manager software is included with every account. Roof measurement reports are usage-based, and Instant Estimator and Crew Cam AI are paid add-ons.

Included with your account

$0 Free with your account

  • CRM & lead pipeline
  • Estimates & proposals
  • Invoicing & online payments
  • Customers, jobs & scheduling
  • Door-to-door canvassing
  • Gmail, Google Calendar, Google Ads lead forms, Square and QuickBooks Online

Usage-based

Roof measurement reports

$10 CAD / report

≈ $7 USD · Always billed in CAD

  • 2 free reports to start, no credit card
  • $199 CAD / month for up to 30 reports
  • $1,990 CAD / year for 360 report credits

Add-on

Instant Estimator

$149 CAD / month

≈ $104 USD / month · billed in CAD

  • 14-day trial
  • A price on your website, from your rates
  • Every estimate becomes a lead

Available add-on · included with Pro

Crew Cam AI

$89.99 CAD / month

  • On-site photo roof and wall measuring from a phone browser
  • 3 users included
  • Included with the Pro monthly and annual plans

In short: the CRM, proposals, invoicing, jobs, canvassing and supported integrations are included with every Roof Manager account; roof measurement reports are paid per report or by plan; Instant Estimator and Crew Cam AI are paid add-ons, and Crew Cam AI is included with Pro. See report and plan pricing →

02 Measurement

Roof measurement software that hands you a quote-ready report.

Order from an address. The report comes back as a multi-page PDF with the numbers an estimate is built on — on the same customer record the proposal is built from.

Area
Total roof area, pitch-corrected, with gross area and squares
Pitch
Predominant pitch, plus area and pitch for each roof plane
Edges
Eaves, rakes, ridges, hips and valleys in linear feet
Roof planes
Every plane listed — the sample has 31
Diagram
A plan-view drawing with every measured line
Materials
Waste-factor table from 5% to 20% and a material take-off

$10 CAD a report (≈ $7 USD, billed in CAD) · delivered in 1–3 hours, usually under an hour

How roof measurement reports work · How to order a report · Check coverage for your area

Page 3 of the sample report: the plan-view roof diagram with every edge length Page 1 of the Roof Manager sample report: 7,923 square feet total roof area, 8:12 pitch, 31 roof planes, edge lengths and a waste-factor table

Roof Manager sample report · address and location removed

Accuracy depends on the imagery: on properties with high-quality satellite imagery, measurements are 98.5% accurate against an on-roof tape measure.

01 Lead 04 Customer

A roofing CRM where every lead, customer and job sits on one board.

CRM, invoicing, proposals, the leads board and door-to-door canvassing are free with every account.

  • Lead intake. Google Ads lead forms and Instant Estimator leads land on the board by themselves; add walk-ins and referrals by hand.
  • Pipeline. Each customer carries a stage — new lead, quote sent, job approved, completed — with a flag when one needs a call.
  • Customer history. Last and next job, balance and lifetime value on the row, and a timeline of calls, emails, site visits and notes.
  • Assignment. Give each lead a rep, and put the job on your Google Calendar.
The My Customers board: each customer with their stage (new lead, quote sent, job approved, completed), lead source, balance, last and next job, and rep
Real screen · demo data

03 Estimate / Proposal

Roofing estimating and proposal software that starts from the measurements.

“Build from Report” opens a new proposal with the report's measurements and the products and prices you saved once — so the quote is priced from the roof, not from a retyped number.

  1. Measurement report
  2. Your saved products & prices
  3. Proposal
  4. Viewed
  5. Signed
  • Draft, sent, viewed, accepted, declined — every proposal's status on one list
  • The homeowner views and signs online, and you see when it was opened
  • A Square payment link can go out with the proposal

How to create a roofing proposal

The Proposals screen: saved proposal templates, and four proposals with status Accepted, Viewed, Sent and Draft
Real screen · demo data

04 Job 05 Invoice / Payment

Roofing invoicing software: from accepted proposal to paid.

When the homeowner accepts, the job is created on the same record — and the invoice and payment follow from it.

  1. 01
    Proposal acceptedThe homeowner signs online
  2. 02
    Job createdOn your board, ready to schedule on Google Calendar
  3. 03
    Invoice“From Proposal” — nothing retyped
  4. 04
    SentFrom your own Gmail address
  5. 05
    PaidCard, Apple Pay or Google Pay through your Square account

Collected, outstanding and overdue totals sit at the top of the Invoice Manager. Built-in QuickBooks Online export, included on every plan at no extra cost. How to create an invoice

The Invoice Manager: collected, outstanding and overdue totals, Square and Gmail connected, and a list of invoices
Real screen · demo data

01 Lead · the lead-generation layer

Instant Estimator puts a price on your website — and a lead on your board.

  1. 1
    Paste one linkOn your website, your Google and Meta ads, or your social bios.
  2. 2
    The homeowner sees a priceGood / Better / Best, calculated from your rates, after answering your questions.
  3. 3
    The lead lands on your boardWith the price they saw and their answers — then a full report and a proposal.

$149 CAD/mo add-on · 14-day trial · ≈ $104 USD/mo, billed in CAD

The estimate a homeowner sees: Good, Better and Best price ranges for their roof, from the contractor's own rates

The real estimate sheet, in demo mode

Also in the same account

  • Door-to-door canvassingTurf for each rep, a pin for every door knocked, and appointments booked on the doorstep. Add Instant Estimator for a ballpark price at the door.How canvassing works →Door-to-door guide →
  • Team & repsInvite your team with a role — admin, sales, field or custom permissions — and assign leads and customers to reps.Team features in the CRM →
  • Material take-offShingles, underlayment, ridge cap and drip edge from the measured roof, with an Xactimate XML export from the Materials Calculator.What's in a report →

Each connection does one job in the workflow.

Gmail, Google Calendar, Google Ads lead forms, QuickBooks Online and Square are all included on every plan at no extra cost.

  1. Google Ads lead forms New leads Lead-form submissions land on your leads board within seconds, with the campaign that produced them. Step 01
  2. Gmail Customer communication Proposals and invoices go out from your own Gmail address; replies land in your inbox. Step 03 · 05
  3. Google Calendar Scheduling Jobs you schedule appear on Google Calendar, and your Google events show inside Roof Manager. Step 04
  4. Square Payments Customers pay by card, Apple Pay or Google Pay from the proposal or invoice; the status updates in Roof Manager. Step 05
  5. QuickBooks Online Accounting export Export the invoices, proposals, customers and payments you choose. Export only — nothing is read back. Step 06

The same platform, set up for your size.

Start with one report and one login; add reps, lead sources and volume as the company grows — on the same account, with nothing to move over.

  1. Owner-operators

    Order a report when a lead comes in, quote from it the same day, and invoice from the same place.

    Pay per report · one login

    Get 2 Free Reports →
  2. Growing roofing companies

    Run website, Instant Estimator, Google Ads and door-knocking leads through one board, and assign them to reps.

    Monthly plan · $199 CAD/mo

    See pricing →
  3. Multi-branch teams

    One account for the whole team, with volume pricing when you order a high number of reports.

    Enterprise · custom pricing

    Talk to the team →
  4. Insurance & enterprise workflows

    Measurement reports for the claim file and an Xactimate XML export from the Materials Calculator. Claims workflows are a newer part of Roof Manager.

    Emerging

    Talk to the team →

Everything on this page, you can check before you pay.

  • 01The Roof Manager sample report

    Open to anyone, no signup. Read the sample report.

  • 02The actual product

    Every app screen on this page is the real Roof Manager app with demo data.

  • 03Prices up front

    $10 CAD a report, or $199 CAD a month for up to 30. See all pricing.

  • 04Named integrations

    Gmail, Google Calendar, Google Ads, Square and QuickBooks Online. How each one works.

Trustpilot Read what roofing contractors say on Trustpilot.Independent reviews from Roof Manager customers. Read our reviews

Roof Manager, in short answers.

More in the full Roof Manager FAQ and the how-to guides.

What is Roof Manager?

Roof Manager is roofing software for contractors. It combines roof measurement reports with a roofing CRM, estimates and proposals, invoicing and online payments, job scheduling and door-to-door canvassing, so one job runs from the first lead to the final payment in one workspace.

Does Roof Manager include a roofing CRM?

Yes. The CRM and leads board are included with every account at no extra cost. Leads from Google Ads lead forms and the Instant Estimator land on the same board as the leads you add yourself, and each customer shows their stage, assigned rep, jobs and balance.

Can Roof Manager create estimates and proposals?

Yes. “Build from Report” starts a proposal from a roof measurement report, using the products and prices you saved. The homeowner views and signs the proposal online, and you can see when it was viewed.

Can I invoice and collect payments in Roof Manager?

Yes. “From Proposal” turns a proposal into an invoice. Invoices are sent from your own Gmail address, and customers pay by card, Apple Pay or Google Pay through your connected Square account; the invoice status updates in Roof Manager.

What is Instant Estimator?

Instant Estimator is an add-on ($149 CAD a month, 14-day trial) that puts a price on your website. A homeowner pins their house, answers your questions and sees a Good / Better / Best price range calculated from your rates; the estimate lands on your leads board as a new lead.

Does Roof Manager integrate with QuickBooks?

Yes. Built-in QuickBooks Online export, included on every plan at no extra cost. You choose which invoices and proposals to send, and nothing is read back out of QuickBooks. QuickBooks Online only, on any QuickBooks plan. It does not work with QuickBooks Desktop.

How much does Roof Manager cost?

Core Roof Manager software — including CRM, proposals, invoicing, job management, canvassing and supported integrations — is included with every account. Roof measurement reports are usage-based, and Instant Estimator is a paid add-on.

  • 2 free reports to start
  • $10 CAD per report
  • $199 CAD/month for up to 30 reports
  • $1,990 CAD/year for 360 report credits
  • Instant Estimator: $149 CAD/month

Billing is in Canadian dollars.

Can multiple team members use Roof Manager?

Yes. Invite your team to one account with a role — admin, sales, field or custom permissions — then assign leads and customers to reps and see who is working on what.

Where is Roof Manager available?

The software runs in any web browser. Roof measurement reports are available across the United States, Canada and other supported regions, subject to usable imagery at the individual property — see the coverage & availability page.

Run your next job through it.

Try Roof Manager

2 free reports on your own addresses. No credit card. The CRM, proposals and invoicing are included.

Get 2 Free Reports

See it on your own job

A free 20-minute demo, run on an address you choose.

Book a Demo